China's E-commerce Law Promotes High Quality Over Fast Growth

December 02, 2018 | BY

Jacelyn Johnson

Xun Yang, partner, and Jianqi Yang, associate, at Llinks Law Offices in Shanghai, discuss the key developments of the newly minted E-commerce Law, which showcases China's determination to protect intellectual property rights, consumer interest and personal data, and what this means for e-commerce platform operators and online merchants

On Aug. 31, the Standing Committee of the National People's Congress promulgated the long-awaited PRC Electronic Commerce Law (E-commerce Law) (中华人民共和国电子商务法). The new law, which comes into effect on Jan. 1, 2019, reflects the government's shift of focus from a fast growth strategy to high-quality development of online businesses, making this a milestone in the development of e-commerce businesses in China.

 

 

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