State Administration for Industry and Commerce, Circular on Further Regulating Acts in Connection with Print Advertising with Fixed Forms and the Release of Such Advertisements

Issued: March 16 2007

Main Contents: Advertising business operators with the Registration Certificate for Printed Advertisements with Fixed Forms may, if necessary, appoint their branches and sub-branches with the corresponding advertising business scope to engage in activities of print advertising with fixed forms but may not pass such business to other work units. Where printed advertisements with fixed forms are released outside the place of registration, the release work unit and agency work unit shall submit materials, such as the registration documents of both parties, the entrustment contract and samples of printed advertisements with fixed forms in accordance with the requirements of the administration for industry and commerce of the province, autonomous region, municipality directly under the central government and city with an independent development plan of the place of release in a timely manner (Article 1).

The formats and contents of printed advertisements with fixed forms shall comply with the provisions of laws and regulations, such as the Advertising Law and the Measures for the Administration of Printed Advertisements, and the characters "sßi" (advertisement) shall be indicated at the upper right hand corner of each page (Article 2).